In 1993, Societe Francaise De Cosmetiques Sdn Bhd (SFC) was established in Malaysia to market and distribute the SOTHYS exclusive range of professional and skin care products.
The initiative was spearheaded by Cheryl Lee, CEO of SOTHYS Malaysia and Singapore, who aspires to implement a brand vision that empowers women to be at their best.
Today, SOTHYS is widely acknowledged as one of the highest-end professional skin care brands in Malaysia.
Located in the heart of Paris amongst the world's most renowned luxury and beauty brands at 128 rue de Faubourg Saint Honoré, the SOTHYS Institute Paris is the largest institute of its kind. While the heart of the company has always beat proudly in the Corrèze region, its spirit resides in the most beautiful locations in France and also in 120 countries all over the world. To date, over 15,000 salons and spas have chosen to become SOTHYS partners, and SOTHYS is represented internationally with 13 subsidiaries to its name.
Maintaining its essence as a true beauty brand developed in collaboration with beauty professionals, SOTHYS has an International Training Centre in Paris especially for SOTHYS beauticians. The International Training Centre serves to share the latest findings and methodologies with SOTHYS beauticians. It is also an environment conducive for beauticians to share their specific care techniques and intimate understanding of products.